Arguably one of the biggest and most important developments to take place in this vibrant area of London's West End, Nova will be the seven-day destination for people who live, work, or play in London.
Branded as "a place for people to think differently", Nova is a distinctive and imaginative scheme collaboratively designed by several notable architectural practices (PLP Architecture, Benson & Forsyth, Flanagan Lawrence, and Lynch Architects). The mixed-use scheme spans commercial, retail and residential, and will also create and curate a unique cultural space - The Place - as part of its 141% increase in public space at the location.
During phase one in the development of Nova we were commissioned to create imagery to show how this distinctive development might look, specifically bringing The Place and the commercial aspects of the scheme to life. Our Architectural Design Communications team crafted exterior shots that capture day and dusk activities; from boutique shopping to outdoor dining. The images convey the vibrant hustle and bustle of Nova as what will be a unique public and cultural site.
There's lots more to come from Nova and our creative work on the project, so watch this space for further developments!