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The Social

25 Years of being social

When architectural practice Hawkins\Brown turned 25, the time came to celebrate their work and their ethos of collaboration. Celebrations centred around a special "Social" themed monograph published by Architectural Review, and a month-long exhibition of their work at Florence Hall, RIBA. As long-term collaborators with Hawkins\Brown, we worked with them to create a series of content for the project.

Collaborating with illustrator Tracy Worrall, we created a playful illustration showcasing their body of work over the years. The illustration was used as the AR monograph cover design, featured on postcards and invites, and was animated for display at the exhibition. We also created several "social" installation pieces for the exhibition, using creative technology to invite visitors to play and explore new ways of speaking about architecture. These included an LED lamppost (capturing live Q&As on the Hawkins\Brown Twitter feed), an experimental hyperlapse film (showing 25 Hawkins\Brown buildings) and a VVVV-based video (capturing the human use of physical space in the Hawkins\Brown studio).