Capturing hoUSe for the homebuyers
Modern house building is often out of sync with people's needs. That's why Urban Splash have created hoUSe, a new type of home for 21st century living. hoUSe offers a new approach, inviting buyers to have more say in the design of their new home. We worked with Urban Splash to bring hoUSe to life for its first outing to market in Manchester.
Our animated story is shaped around principles of individuality and identity, bringing to life this larger than average, terrace style home in a playful and personable way that echoes the Urban Splash brand. At the same time, the illustrative style allows the viewer to explore principles of layout and space design in a relatable way, to see how they can make hoUSe work for them.